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The California Consumer Privacy Act (CCPA) goes into effect on January 1, 2020, with nationwide implications for every business. Described by some as the US version of GDPR, CCPA is the strongest consumer privacy legislation mandated at the state level. It gives significantly more power to consumers to demand accountability and transparency for how their private data is handled. The CCPA also imposes costly penalties against organizations that collect data and fail to protect it.
Read this whitepaper by Osterman research to learn about CCPA implications for your business, how this will change the approach to user data security and to understand the importance of compliance with the CCPA.