Webinar: Bot Assaults and the Drag on Marketing
Bots are wreaking havoc on marketing budgets. They are getting around traditional countermeasures, lowering campaign effectiveness, fraudulently siphoning off marketing funds, and rendering analytics useless. They’ve evolved to the point where their access footprint appears very human and undetectable. The latest ones are latching on to authenticated human sessions as stealthy parasites.
Are these bots affecting you? How can you determine the business impact of these bots? Is there a way to prevent them?
Join Ido Safruti, CTO of PerimeterX, Jack Chiang, former Shutterfly Affiliate Marketing Director, and Jamie Clarke, CEO & Co-Founder of LiveOutThere.com as they unmask the latest generation of automated attacks that affect virtually all online marketing initiatives. .